Jakarta’s Traffic Jams Spend Almost 4 Hours Everyday : A Goldmine for OOH Indonesia Advertising
Incessant traffic jams are common. Usually, congestion occurs during rush hours from 05:00 – 08:00 and 17:00 – 20:00. According to TomTom International BV in 2022, Indonesia holds the 29th position as the most congested city in the world. This can be a frustrating experience for drivers and passengers alike, especially for those who work […]
Pet Food in Indonesia Facing Huge Increment in Post-Pandemic Era
The COVID-19 pandemic has changed many things in our lives, including the way we interact with other people. During this difficult time, many people feel lonely and isolated. One way to cope with loneliness is to get a pet. Data shows that the search volume for the word “Pets” in Search Engines increased by 88%, […]
Digital Consumerism in Indonesia : Social Media and FOMO Trends
In the vibrant and unique market of Indonesia, where price sensitivity is a defining characteristic, a fascinating shift is occurring – the rise of digital consumerism. Despite the emphasis on affordability, Indonesian consumers exhibit a remarkable ability to make purchases inspired by the products they discover on social media. Unlocking the Power of Social […]